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Ten Points on How Your Company Will Benefit from Advanced Content Management

By choosing an advanced level Content Management System, often referred to as an ‘enterprise’ level system, your company can take control over even the most demanding data variables crucial in publishing appropriate content.

Point 1: Content Management Systems decrease website update time.

Website updates typically require fast turnover times. For instance, if you have found a spelling mistake on a page, you need to update that page urgently. Alternatively, a new press release, company news, or a product release creates an immediate update need. A Content Management System is up 24/7, unlike even the most dedicated web developers, and will take an update live instantly and without an additional work charge or development cost.


Point 2: Content Management Systems decrease errors from mistakes when coding updates by eliminating the coder.

When updating a website via a CMS, a user is not required to know any HTML coding. On the other hand, when hard-coding even simple text paragraphs with HTML, one needs to be able to properly code line breaks, bold and italic text styles, bullet points, text indentions, and so on. A Content Management System reduces errors in page code and in page content formatting.


Point 3: Content Management Systems help maintain your company’s cohesive brand identity.

Content Management System can be designed to manage all color, text style, and font variables according to your company’s corporate branding toolkit. This makes sure that the person doing the updates follows your company’s guidelines for brand communication.


Point 4: Content Management Systems enable quick web architecture changes in the website’s navigation.

Arranging a website’s page navigation structure can be a simple one or two click process. A site admin can now take the control over not only the text and digital media content of the website but also the actual web architecture structure.


Point 5: Content Management Systems allow the associating of specific content to several pages without the need for retyping.

This feature is quite powerful. For instance, you can publish recent Company News in several sections of the website, or you may associate company documents to load up on different pages according to your website’s information logic.


Point 6: Content Management Systems allow for the deleting of entire web pages.

If you need to get rid of an entire web page (typically a sub-page), no need to contact your web developer. You can simply delete this page by using the CMS.


Point 7: Content Management Systems are integrated with other Web Applications.

With advanced data driven features, an enterprise level Content Management System goes beyond just providing the ability for making the regular text and image updates. For instance, let’s say your site offers shipping charged at a rate based on distance. An enterprise level system would allow you to adjust data in these Web applications such as the base prices that determine how the charges are calculated.


Point 8: Content Management Systems stream updates also to your mobile media site.

Having one Content Management System which is integrated with multiple Web applications saves time and hassle. An advanced Content Management System can be set to stream data driven content to both websites for users on desktop as well as on mobile. Sites may be specifically designed for mobile and tablet devices without any need for having to re-enter content more than once – all user entry points (desktop/tablet/mobile) will access the same content, managed by one CMS. In other words, layouts and user interfaces can be designed to be device and platform specific while maintaining elegance for the Content Management System and its Admin area.


Point 9: Content Management System Admin area can be controlled with different levels of user rights.

Your company might have key members in the staff who should be awarded with a full access to all features of the web content management system. On the other hand, you might choose to limit certain user rights to protect more privileged and secure information managed via the CMS web applications. If you are managing a complex customer data base for instance, limiting user rights is a logical step to make sure that the staff members who do access the data base are up to the task and fully trained. The Interaria CMS is designed with a user level based user-right system. A user level based CMS feature let’s the website’s super admin create different level user groups and grant different CMS access rights for each user group while consequently blocking access to features that don’t belong to the granted feature sets.


Point 10: Content Management Systems are crucial for managing dynamic database driven content that needs to be displayed according to the user’s actions.

A website’s content may also expand by the content created by its members. This type of content cannot be hard-coded onto a web page by a web developer. A Content Management System is required for the Admin to be able to monitor the member site’s use, delete profiles and content that is not created according to the site’s guidelines, edit and modify user content that requires monitoring, and overall providing complete access to the user accounts and data variables.


The above points reflect the functionality and framework of the Interaria CMS. By choosing an advanced level Content Management System, often referred to as an ‘enterprise’ level system, your company can take control over even the most demanding data variables crucial in publishing appropriate content.

SERP Zebra