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Archive for the Dallas Web Design News Category

Interaria Alphabets

Application

Interaria develops custom software applications for web and mobile. We specialize in custom PHP/MySQL application development for web and mobile.

Brand

Brand is more than just a visual design. Brand is a narrative, a story, a message, an invitation. We position brands and create identity messaging for cross-platform communication on the web and mobile. It is important that brand messaging is consistent in all communication points, and that the brand design elements foster optimal usability.

C++

A general purpose programming language for professional applications. When C++ is needed, our development team is ready.

Development

Interaria believes in agile project development, ability to comprehend complex business models and organize them in a make-sense manner, willingness to embrace the organic process of new ideas and the ability to shift the direction for development when needed.

Experience

We’ve been in business since 2004. Our experience let’s us today take on larger projects, approach them with calmness, and deliver results steadily with excitement of course.

Finland

Midnight sun, snowy Christmas, functional approach to design. We like going to Finland.

Goal

We believe in staying on the path: “Obstacles are those frightful things you see when you take your eyes off your goal”.

- Henry Ford

HTML

XHTML, HTML5. Web development is our bread.

iOS

We develop iOS wrappers for mobile sites or we can develop a custom iOS app according to one’s business model.

Java

One of many programming languages we know and can apply to our projects.

Kauas

Finnish for far away.

Look

“Anything becomes interesting if you look at it long enough”.

- Gustave Flaubert

Mobile. MySQL.

Yes, we can combine these and make MYSQL database driven mobile web apps.

New

“A person with a new idea is a crank until the idea succeeds”.

- Mark Twain

Open Source

Recent media discussions have pointed and made it obvious that large systems should be preferably developed on an open source platform where the entire community of web developers contribute to the code development and debugging.

PHP

Our field of expertise: an open source web and database programming language. Scripts that talk with the database and make actions take place.

Quality

We don’t settle any project until all parties involved are pleased with the results. For active sites, our development team is ready to continue developing quality deliverables according to future site update and upgrade needs. We implement rigorous technical testing and a systematic user testing to all our deliverables.

Responsive design

Adapting the site’s layout for optimal viewing experience on mobile devices.

Software engineering

Applying professional software engineering to mobile and web app development fosters quality control, data scalability, effective problem solving and debugging.

Teamwork

Complex application rich websites and mobile sites require dedication and teamwork. Ultimately, our products are an outcome of close teamwork between all Interaria team members. We operate an organic teamwork approach where each team member can step in whenever needed, not just according to each member’s designated work cycle. Our designer doesn’t just hand design files to our programmers but oversees that the files will be coded according to set standards, and when needed, designs and codes will be revised until a balance has been reached between the form and function.

Unique

Unique is what differentiates. Our job as designers and developers is to highlight this uniqueness and make it the obvious choice.

Value

Our mission is to deliver quality services, develop quality products that ultimately add real value to our clients.

XHTML, XML

Familiar code languages from our ten years in business.

Yellow

We understand and respect personal preferences. “I’ve always eaten egg whites because when I was little, I didn’t like the color yellow, so my mom would trick me into eating eggs by taking out the yolk”.

- Eva Longoria

Z-layout

Creating an effect layout with call-to-action at the end of the z. Another option: the F-layout.

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Welcoming 2014

The lack of updates in this blog throughout the 2013 confirms: we’ve been incredibly busy. While we continue designing and developing corporate database driven websites – and remaining loyal to our old clients – we’ve been shifting our focus towards web and mobile application development with emphasis on PHP/MySQL, jQuery, HTML5 and other mobile application frameworks.

Most part of the year 2013, we have worked exclusively for a client in Dallas developing web and mobile applications with social networking and content publishing features. Due to the ongoing nature of the work, we cannot reference this work on our site but would be pleased to walk through some of the features should your company be interested in considering us for custom web and mobile application development work.

In November 2013 we signed up a full time software engineer to our team, Pyry Kuusi, who works from Helsinki, Finland as an exclusive team member of Interaria. As many of you know, we are a family based company with James Shields in web development and project management, his Finnish wife Meri Kuusi-Shields in user experience design and brand positioning, and now Meri’s brother and James’ brother-in-law Pyry in a full time position for software & web application development.

Over the years, we have realized that our clients care about one-on-one agile approach to project development which means ability to comprehend complex business models and organize them in a make-sense manner, willingness to embrace the organic process of new ideas and the ability to shift the direction for development when needed. For us, working with a small core team has meant this: ability to be flexible and less bureaucratic, all while holding a higher quality control with each deliverable.

The year 2014 will mark our 10 years in business, all with the same team. We are quite excited about the web and mobile application development for multi-platform media where users have more power to customize their content and interaction experiences and choose their device for user interaction. The concept of ‘interactivity’ will carry more meanings and make us more demands as we continue our years.

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4-Step Search Engine Optimization Process

Interaria utilizes a 4-Step Process in improving client’s search engine ranking results. The work may include several cycles depending on the search result goals, overall competition of certain keywords (saturation), scale of the client’s website and online media presence, and available time and budget. Continue reading 4-Step Search Engine Optimization Process

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Optimizing Google’s AdWords For Mobile Devices

By far, the dominant advertising platform on the web is Google’s AdWords. Up until very recently, Google’s AdWords was fine with serving ads to mobile devices that linked to pages with Flash content. In a recent change in policy, Google’s AdWords seems to now block serving pay-per-click ads to mobile devices (iPad/iPhone/Android) if the advertised website being linked to in the ad has any Flash running on it. This includes websites running javascript coded “Flash-checkers”.  Google’s AdWords now requires that at least on your site’s initial landing/home page where you may have used a Javascript based Flash checker, you’ll now need to instead add specialized web code for checking what type of device has arrived to your home page, and then auto-route a visitor to appropriate mobile friendly Flash free content.

The situation is definitely not completely clear yet because Google hasn’t made any official statements on the matter.  Since Goolge’s own Android mobile platform supports Flash this new policy is interesting, and appears to cater the growing market of iPhone and iPad users.

Dallas Web design & development company Interaria follows the developments of AdWord policy closely. Interaria specializes in coding websites that are “Google-friendly”.

•  More Information about Interaria /

Request a Website Design & Development Quote


Please call 214-909-3900

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Dynamic User Account Systems

In case your company wants to provide any user exclusive information or create custom user experiences, then user account systems are the way to go. To summarize, we can identify three different needs for user accounts according to the website’s business model:
1) Client account systems for customers to access specific information and files,
2) Customer account systems for online stores, and
3) Member websites that require registration for participation.

Interaria develops on a PHP/MySQL database platform custom data driven user account systems to meet with the requirements of your website’s business model and the outline for ideal user experiences.

1) Client Login / Account Systems

Client accounts are very commonly needed for customers/clients to be able to access unique data and project specific files. In these cases accounts are typically assigned by the website owner (service provider). Examples of the cases for different industry based uses are many:

a) Creative industry (architects, designers, builders, photographers, consultants): sharing design and project files and tracking progress online is often crucial in order to create effective customer relationships.

b) Real estate agents: creating custom lists of properties by the customer’s specific needs creates efficiency and trust.

c) Financial and medical industry: Any monetary or sensitive information should be password protected and highly case sensitive.

Customers benefit from having an access to online accounts where they can view (and comment) project files and documents specifically designed or assigned for them. Interaria creates custom solutions based on individual needs. For instance we can create solutions that let you:

  • post a file and define users (members) who can see it
  • create custom slide shows and special image libraries
  • associate a time stamp to any shared file to specify when it will expire
  • send an automated email to your customer every time you post a new project file
  • delete and re-organize files
  • let your customer leave notes/comments associated to each file
  • let your customers reset their password

A client login and account system is one type of Web application that “talks” with a database and runs on your Web server. Visually the interface and pages can be custom designed to match with your website or unique visual requirements according to each project.

2) Customer Account Systems for Online Stores

Online stores are often designed to give an option to create a customer account. While many online stores don’t make this mandatory the benefits are faster check out times with saved billing and address information. The accounts are also beneficial in storing previous order data and receipts and tracking packages. Typically customers have an option to create an account while checking out. Standard features are also secure password retrieval/reset process, and options to manage communication settings (such as wanting or not wanting to receive promotional emails).

3) Member account systems for specified online participation

Member accounts and user systems are these days everyday life on the Web. Typically any tracked interactivity by a visitor requires some form of quick registration in order to participate to discussions, leave ratings, post comments, and engage with other members. Examples of website features that require and/or benefit from member account systems are many:

  • Posting product reviews and ratings
  • Accessing member exclusive news
  • Leaving comments
  • Participating to interactive games
  • Saving items to Favorite lists
  • Sharing photos and video
  • Scheduling a service or an appointment online

Dallas Web design & development company Interaria develops PHP/MySQL database driven custom Web applications. Setting up a user account system is typically one of the first steps in the process of designing entire database driven website features and user interfaces.

•  More Information about Interaria /
Request a Website Design & Development Quote


Please call 214-909-3900

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Choose the Driver Seat with a Database Driven CMS

Take control over the content growth and updates on your website! Interaria specializes in developing Content Management Systems (CMS) that increase the life span and dynamic nature of a website. Our Content Management solutions constitute of custom developed Web applications integrated to your company’s website and fully planned according to your company’s unique content update and growth needs. Our Content Management solutions are custom coded by the Interaria team in PHP/MySQL database programming language.

With a dynamic Content Management solution in place, our clients are not looking at a static website but are able to manage and increase the content on their site without any ties to us or our website and without any requirements for HTML coding skills.

Interaria’s CMS solutions set our clients independently to

  • Add and edit website’s text content
  • Publish, re-organize, delete and re-size website’s image content
  • Manage and expand project portfolios (always a custom solution based on client’s needs)
  • Manage and expand product catalogs (always a custom solution based on client’s needs)
  • Manage and expand team and staff pages
  • Publish, organize and index/categorize (for search results) newsletters, press releases, resource documents
  • Upload photos with titles and text descriptions to a slide show
  • Generate new subpages with new content (that follow a pre-set structural logic; different format options possible)
  • Publish content for public or turn its status ’off-line’

— This is all done through a custom designed, password protected special Admin interface that resides in the client’s website and web server, and all without any requirements for HTML skills or code knowledge.

When should my company consider a Content Management System (CMS)?

Content Management System is a database integrated custom Web application that a website owner can access via Admin interface and utilize for updating website’s text and image content without any special coding such as HTML development skills. Even with HTML skilled staff in hand, CMS should be considered for streamlining frequent Web Master work on sections that require frequent updates (such as News, Events, Projects) as it reduces the total work time and decreases chances for coding errors or code typos. Interaria always custom designs and codes CMS so that your site’s future content growth takes place according to the set design and Web architecture structure established during the site’s “Message & Design” phase.

What are the benefits of having a Content Management System?

The benefits of utilizing and building up your company’s website content through CMS are:

  • Minimizing visual styling errors during site updates by using already set style options
  • Faster overall update time
  • Streamlined update routine, no chaos
  • Update responsibilities are not tied to IT personnel
  • Empowerment to edit and add content to the site as often and and as much and as little as needed without worrying about update costs
  • Generated content can be tied to database for custom searches on the website
  • Photo upload system may re-size photos for the Web (with no requirement to use Photoshop or some other image edit program)
  • Interaria utilizes PHP/MySQL programming language for custom programming CMS code and systems. PHP is an open source based programming language with no ties to expensive software or server licenses for your company (such as not the case with cold fusion based code for instance). PHP is a very widely accepted and popular code language, and today many large companies (for instance Facebook) has chosen to develop their sites on a PHP platform after experiencing continuous hick-ups with other programming languages that used to be regarded as more commercial.
  • Interaria is a design driven Web media agency. Our CMS solutions are coded for fully custom designed websites according to your company’s brand messaging and identity design needs. Unlike template CMS solutions, Interaria’s CMS solution gives us free hands to design each site the way we want it. Our design and technology team work hand in hand making sure everything in your site is in balance. Our sophisticated technology solutions enable us to code brand focused graphics design content in each website and systemize it for CMS solutions where needed.
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Website Architecture Design For Aesthetic, Functional and Technical Balance

Interaria regards Web architecture design as an important phase in establishing a creative balance in all Web site elements, and ultimately in the final product. Web architecture design develops and tests our project files against three criteria: aesthetic (visual), functional and technical

For instance, let’s say we are to design a call-to-action icon that includes text: The aesthetic criterion would be that the call-to-action icon looks visually appealing and engaging to call in action, and is balanced and parallel to the company’s brand identity; the functional criterion would be that the web site visitor finds the information on the icon relevant and can easily read the text and click on the link(s); the technical criterion would be that the call-to-action icon can be programmed with modern Web programming language(s), and that there is a clear technical plan in place with regards to how the icon can be updated. In essence, a solid web site architecture is advocacy for all three criteria. If one of the criteria is not fully met, Interaria takes the web site element or section under the development back to the drawing board and further develops that feature until it meets the standards outlined in each criterion.

Web sites designed and developed against these three criteria will be more successful in engaging customers and establishing a solid platform for marketing and informing. The larger the scale for the web development project, the more of importance it is to go through this process in detail for establishing Web media that has a long, organic online lifespan.

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Effective Website Layout Design

Dallas Web Design Company Interaria regards that designing an effective website layout requires establishing a balanced synergy among several design principles. We have modeled these principles below into five clusters:

1) Modern “genre” (concept and style) driven layout design principle: Establishing a layout style that is valued in the current stream of online media. Strictly avoiding dated “old” layout concepts.

2) Industry driven layout design principle: Understanding industry specific concepts and styles.

3) Demographics driven layout design principle: Basing layout design concepts on the understanding of the visitor’s age, sex, location and surfing behavior.

4) Brand identity driven layout design principle: A) Establishing creative ways to integrate company’s (client’s) identity elements to the layout; B) Approaching the layout design as a brand differentiating identity factor in re-enforcing the brand.

5) Hardware and software driven layout design principle: Taking into account several technical and functional criteria such as the age and type of computers that will be used to surf the website, use of mobile devices, typically used resolution settings, importance of overall visual impact, requirements to change an established scale in the future.

Layout design provides walls for the house — it is a highly significant phase in the process of creating effective customized Web media that has a long online lifespan.

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