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The following articles were authored by admin

Russian Search Engine Yandex Doesn’t Care For Lady Gaga on Twitter

SERP Zebra tested Yandex, the Russian search engine by typing in several searches of Twitter accounts such as twitter.com/cnn, twitter.com/msnbc, and twitter.com/ladygaga. None of these popular Twitter accounts showed up in the Yandex’s English language search stream. Turns out that Yandex, that is more popular in Russia than Google, doesn’t care that much for indexing Twitter accounts including the official Twitter account of Lady Gaga with over 10 million followers.

Take a look at these four screen shots of search results for the search term twitter.com/ladygaga by the four major search engines – Google, Yahoo!, Bing, Yandex – taken on May 26, 2011.

Google brings in most results to Lady Gaga’s official Twitter account including selected Tweets by Lady Gaga to her 10,423,008 followers.

Yahoo! also recognizes Lady Gaga’s Twitter account but does not display individual tweets.

Bing follows Yahoo!’s model in recognizing Lady Gaga’s Twitter account but not displaying individual tweets.

Searching Lady Gaga’s Twitter account does not bring results in Yandex. Odly Yandex does list a Brazilian fan Twitter page for Lady Gaga and websites that contain Twitter feeds and media associated to Lady Gaga’s Twittter account.

Yandex itself estimated in 2010 that 60% Russians use Twitter. SERP Zebra does not make any assumptions about Yandex’s policies, whether they are technical, political or under works. SERP Zebra simply wants to bring in these screenshots to remind that different search engines have different practices on how they index content created for social media sites. In the case of Yandex, the Yandex search engine sees Twitter as a walled website which has very little cracks or windows.

SERP Zebra Would Like to Know: What Do You Think of BING?


Social search is a big thing now. Microsoft – the company behind Bing – has powered its search engine with Facebook’s social applications to create a search engine where one’s network’s taste and preferences influence the search results. Tell us what you think.

SERP Zebra Test Results For “Bing Translator” and “Google Translate”

Both search engines Bing and Google offer a wealth of services including language translation. SERP Zebra wanted to find out which multi-featured search engine knows languages better. Since SERP Zebra is already planning his annual conference on linguistics and etymology in Helsinki, Finland, it was only appropriate to test these two translator’s ability to translate English to Finnish. SERP Zebra typed in four sentences to both Bing Translator (http://www.microsofttranslator.com) and Google Translate (http://translate.google.com). The sentences with fairly simple sentence structures were:

1) Let’s visit my grandmother next weekend.
2) My dog likes to run.
3) Your father is an athlete.
4) Is Bing’s language translator better than Google’s?

Here are the results:

Now, to be reasonable, Finnish belongs to an Ugric language group and is, for a native English speaker, a much harder language to learn and translate especially when compared to Germanic languages such as German, Dutch or Swedish. Having said this, we should not worry about hurting software’s feelings, so the game is fair. Google was a clear winner with 100% correct translations for sentences “My dog likes to run” and “Your father is an athlete.” Bing could not handle either one of these simple sentences because of its inability to translate the word “run” correctly and its inability to translate the word “athlete” at all . Google scored 5 points out of 8, and Bing 2 points out of 8.

Summary: Based on the “Translate from English to Finnish” test Google Translate had a stronger vocabulary, and would be, out of these two web software applications, SERP Zebra’s preferred language translator tool during the upcoming conference of Finnish etymology.

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