Social Media River Blog

Posts tagged Google

Google+ Improves Layout Design, User Interfaces and Overall Site Usability

Google+ has launched a redesign of its pages with an emphasis on much needed improvements in usability.

The most significant change is a reorganization and redesign of the social media site’s navigation. The menu bar now displays as column on the left with large icons that clearly indicate the section one is in. Additionally, the improved navigation makes it now more user intuitive to switch between personal Google+ page and company Google+ page. This task was extremely cumbersome in the prior version of the navigation.

Additional changes to mention are improvements to hangouts, integration of the Picasa photo editor, new Explore page, and a slider feature in circles.

As far as the new design is concerned, there has already been critical remarks about its odd whitespace on the right side and the obvious mimicking of Facebook with the new profile banner.

The official Google+ promotional videos puts a happy face to these changes:

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Google+ Is Now Open for Business Pages

Google+ is now open for businesses. Just like in Facebook, you need to first create a personal page before being able to create a business page. Interaria’s new Google+ page is at: https://plus.google.com/114982616658864582275. So far it appears that Google+ does not offer business name based URLs. If you have any questions about how to get your company listed in Google+, don’t hesitate to contact us.

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Google+ For Businesses Will Integrate With Other Google’s Business Products

Christian Oestlien, a product manager at Google+ pledges in this video that Google is indeed planning to open its Google+ doors for businesses and brands later this year (2011). Oestlien is asking for patience by reminding that Google prefers that users hold off from using consumer profiles to get business identities in Google+. As outlined in our earlier overview about Google, Google+ will be acting as a mortar between various Google’s business services. For instance, Oestlien mentions that business owners will have the ability to connect Google+ identity to other Google products that businesses are using such as Google AdWords.

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